DATE: Monday, June 9th, 10am - 1pm

Westford Regency Hotel: 219 Littleton Rd,Westford MA 01886

As professional photographers, we are no longer in the business of just creating pretty pictures. Any iPhone can do that. To stand out in 2025, we must go beyond just creating a picture for the yearbook and aim to serve on a deeper level that provides an experience, creates fulfillment, and raises self-esteem. What then follows is the creation of the most meaningful heirlooms amidst one of life’s biggest milestones. This is the dawn of the bird leaving the nest!

Join us as we unlock the secrets to creating exceptional senior portraits while delivering an experience that is sure to leave your seniors feeling empowered and that brings families together. We will cover every step of the client journey, from consultation to the installation of their artwork.

This program will include lots of inspirational imagery with a full breakdown of transformative lighting techniques and essential equipment for every shoot. Chris will describe his process for planning the shoot with his client to create a shared vision. He will share his approach to posing and directing for results that don’t look stiff or awkward. There will even be a portion on products and sales, and how to effectively include digital files while building a thriving business.

This program promises to deliver actionable strategies that photographers can apply across all genres!    

Biography

Chris Keeley, M.Photog.M.Wed.Photog. has been a full-time professional photographer in Dover, New Hampshire since 2016. Rather than niche down, Chris photographs all genres from weddings and headshots to seniors and families. Recent accolades include being selected for Team USA in the 2024 and 2025 World Photographic Cup, making the cover of Professional Photographer Magazine, and serving as two-time past president of New Hampshire Professional Photographers Association. He also has 11 chickens.

Afternoon Panel Discussion

DATE: Monday, June 9th, 2pm - 5pm

Curious how the pros really handle tricky lighting, cranky toddlers, or 10-hour wedding days? Get the inside scoop at our lively Q&A panel featuring a powerhouse lineup of longtime PPAM members, all professional photographers with a combined 194 years of experience in weddings, pet portraits, high school seniors, families, and newborns. That’s nearly two centuries of hard-earned wisdom, camera quirks, and "you had to be there" stories, all in one room!

No topic is off-limits. You can ask about equipment, lighting, posing, working with children or pets, photographing families and seniors, PPA membership, print competition, business tips, marketing, sales, color management, and so much more. You can even submit your questions ahead of time. Whether you're just starting out or have years behind the lens, this is your chance to learn, laugh, and leave inspired.

On the Panel will be:

Paula Swift

Steve Sedman

Cathleen Broderick

Cassandra Sullivan

Gail Lucozzi

Scott Levine

Send your questions ahead of time to programs@ppam.com